What would your reaction be when you see this commercial for the very first time?

For me, when I see it for the first time I could not even figure out what was it about as it was subbed in Japanese. Intially, I thought that it was advertising for some new Japanese game or some new toy.Despite this, my attention was still drawn to it as I find that the animation was sort of cute and I really hoped to see what will the ending be.

I positioned myself in front of the television all the way till the end of the commercial and only figured out that it was actually advertising for this nutrition bar that is made from soy beans. I find that this commercial is quite a good one as it creates a suspense to draw viewer’s attraction.The product is only shown till nearly the end of the commercial. I personally think that this creative advertisement really deserves a smile on everyone’s face.

So I wonder, what will you be thinking about when you are viewing this commercial?

Written by : Zhi Ning

Welcome to my COM101: Principles of Communication ‘s blog.

Hope you will enjoy your stay here and understand more about communications =)

See ya.

Zhi Ning